TEXTILE
& CLOTHING
Case Studies
In our flagship sector of focus, we work with the complete value-chain of Textiles, from spinning, weaving, processing, garmenting / making to distribution and retail
Commercial Due Diligence of After-Market Auto marketplace
for investment attractiveness for a leading international sovereign fund
BRIDGE CONSTRUCTION
India Market Study for world’s largest Zipper Manufacturer
ICT OPTIMIZATION
Developing Growth Strategy
for Worsted Business
Impact Assessment of TUFS
for the Indian Government
Project Management Consultant
for 12 Textile Parks
- Exports to India grew 500% in two years
- Successful growth of awareness levels, both, of the category and of the brand
Results
Technopak was approached to provide market insights for the client, the world’s largest manufacturer of Zippers, based in Japan
The client was keen on developing an in-depth understanding of the the Indian apparel and apparel accessories market, its future growth potential and develop the future strategy
Overview
Objective
- To estimate, understand and profile the opportunity in India for relevant apparel segments and develop growth strategy for the same
What We Did
- Market Assessment: Analysis of the apparel market, domestic and export, current market size (value and Volume), growth by key segments and expected market potential till 2013. Tracking of current trends in the domestic and export apparel market
- Primary Research: Detailed primary research of major apparel manufacturers / exporters and retailers to understand their existing set up, consumption patterns, expansion plans, future outlook etc.
- Competition Assessment: Detailed analysis and profiling of 4-5 major accessory manufacturers
- Analysing future growth potential in relevant apparel categories
- Market Size (Value & volume) and potential of relevant apparel categories
- Key trends in domestic market and export of relevant apparel categories.
- Key competitors and their profiling.
- Prospective growth potential
Results
India Market Study for world’s largest Zipper Manufacturer
The client is a well established and known brand of Worsted Suiting fabric in India. The company had been facing difficulty in coping with high competition in Worsted market and wanted to explore the growth opportunities across B2B and B2C segments globally.
Overview
Objective
- Assess the current business and the global markets in the B2B (exports) and
B2C markets and evaluate alternatives for the client to grow in each of these segments.
What We Did
- Assessed global markets for exports and evaluated the success factors for growth in worsted business. Evaluated country scenarios for growth and suggested investment in Ethiopia for suits manufacturing for B2B growth.
- Assessed current market size, market share and brand image of Client’s brand in India and in countries with India diaspora to evaluate possibilities to enter alternative markets for B2C growth. Suggested most promising countries where Raymond could enter to establish retail business for OTC fabric and readymade suits.
- The client made the investment in suits manufacturing in Ethiopia based on the recommendation and also entered new markets for B2C retail.
Results
Developing Growth Strategy for Worsted
Business
TUFS (Technology Upgradation Fund Scheme) was launched by the Indian Government to incentivize Indian Textiles industry to invest in state of the art technology. As TUFS has been under implementation for almost two decades now , there was trepidation about the penetration and effectiveness of the scheme and also whether scheme is able to achieve the intended objective or not.
Overview
Objective
- Therefore, Indian Government’s Policy making division wanted to do “Impact Assessment of Technology Upgradation Fund Scheme” & Technopak Advisors was selected to undertake the project.
- Assess the impact of Technology Upgradation Funds Scheme (TUFS) on investments, employment generation, technology upgradation, and productivity enhancement in the textile sector
What We Did
- Primary Research ~ 62 Key Informant Interviews and 667 Unit Holder Surveys PAN India
- Secondary Research ~ Review of past evaluation reports, and reports released by Government and industry bodies
- Data Compilation and Report ~ Presented the analyzed data in a word report and presentation form.
- Suggested the way forward based on the results analyzed and the understanding of the changing dynamics of textiles trade.
- Balancing the Production Capacity of Textile Value Chain
- Higher Subsidy for Weaving, Knitting and Processing
- Differential Technology Specifications for MSME
- Focus on Man Made Fiber (MMF) Value Chain
- Promote Industry 4.0 Technology
Results
Impact Assessment of TUFS for the Indian Government
The Indian Government had launched the scheme of Integrated Textile Parks in 2005 to facilitate textile units to meet international environment and social standards. In the scheme infrastructure and common facilities are customised for textile and apparel sector . It is based on cluster model where the user industry comes together and forms the project Special Purpose Vehicle (SPV) to set up Textile Parks. Technopak has been Project Management Consultant (PMC) for 14 Textile Parks out of which 2 Textile Parks are completed , 5 Textile Parks are operational, and 7 Textile Parks are at different stages of construction.
Overview
Objective
- Identifying the locations for setting up the ITPs based on a scientific assessment of the demand and potential of the area and assist in obtaining all statutory clearances.
- Facilitating formation of SPV at each project level with the participation of local industry.
What We Did
- Preparation of Project Plan including the setting of standards for infrastructure. Structured the projects and submitted the same for appraisal by project Scrutiny Committee (PSC).
- Assisted the SPVs in selection of agencies for preparation of bid documents, construction, operation and maintenance of the facilities in the Project
- Assisting the SPV in achieving financial closure.
- Monitoring the implementation and submit periodical progress reports to the MOT.
- Liaise with the State Governments to resolve state-related problems.
- Ensuring timely completion of project(s) as per DPR
- 5 Textile Parks are operational with 61 Textile manufacturing units & employment to 2,000 people.
- 4 more Textile parks units shall be operational within 9-10 months time period with added employment generation.
Results
Project Management Consultant for 12 Textile Parks
The client is a leading private equity fund and has been actively investing in India across diverse sectors including consumer spaces. It was evaluating an investment opportunity in an apparel retail brand in ethnic fashion space and reached out to Technopak for commercial due diligence of the entity
Overview
Objective
- Nature of the sector
- Moats of the entity and its strength
- Viability of its projected store expansion plan
What We Did
- Sector scan on competition, product offer and pricing
- Brand pull assessment among consumers
- Addressable opportunity versus planned store expansion analysis
- Revenue and cost drivers benchmarking
- Financial modelling and scenario planning
- Store roll out plan under different scenarios
- Performance comparison of the entity with others
- Growth viability of the opportunity under different market scenarios
- Validation of revenue and cost projections
Results
Commercial Due Diligence of a Regional Apparel Retail Brand for a US based Private Equity fund
TEXTILE
Case Studies
& CLOTHING
In our flagship sector of focus, we work with the complete value-chain of Textiles, from spinning, weaving, processing, garmenting / making to distribution and retail
- Leading PPP Airport companies of India.
- The company wanted a turnkey consultant for implementing the retail, F&B and Services for the new airport.
Overview
Objective
The company wanted achieve global standard in commercial revenues as well as give travelers a world class experience.
What We Did
- What the best fit commercial strategy and model for non aero revenues?
- What is the most effective way to implement this in an airport
- In-depth traveler research to understand the need-gaps and preferences of Indian travelers. Input for developing the overall product and services mix for retail, F&B and Lounges.
- A non aero revenue model and its commercial structure, balancing the interests of both the operator and the concessionaires.
- Tender and leasing process design and implementation, including tender management, leasing, technical supervision and fitout management
- Post commissioning monitoring and fine tuning
Results
Turn-key Implementation of Commercial Strategy for new Terminals in Indian PPP Airports
- Leading PPP Airport companies of India.
- The client wanted a complete space and revenue planning across all non aero revenues, including retail, dutyfree, food services, lounges, advertising, parking among others
Overview
Objective
Maximising non aero revenue, as per international benchmarks, and enhancing customer experience
What We Did
- Maximising productivity, efficiency and experience for the space
- Suggest changes/ modifications in space planning and allocation across all non aero revenues
- In-depth traveler research to understand the need-gaps and preferences of Indian travelers. Input for developing the overall product and services mix for retail, F&B and Lounges.
- Revenue and space planning for both Domestic and International Departures and Arrivals, airside and cityside
- Planning proposed allocation for space, maximising productivity for the client and enhancing passenger experience
Results
Non-Aero Commercial Strategy for a new Integrated Terminal at an Indian PPP Airport
- The client was interested in partnering with an Indonesian airport for management.
- For the bid process, the client wanted to assess the potential for non aero revenue
Overview
Objective
- Assess the current operations and potential for non –aero revenue across retail, F&B, advertising, all services
- Inputs for finalising the commercial structure of the partnership
What We Did
- What is the current non aero revenue for the airport?
- What is the potential offered by the airport?
- How to maximise the non aero revenue and optimise the traveler experience?
- What would be the most profitable commercial structure
- In-depth traveler research to understand the need-gaps and preferences of the travelers. Input for developing the overall product and services mix for retail, F&B and Lounges.
Revenue and space planning for both Domestic and International Departures and Arrivals, airside and cityside
Insights from local retail benchmarks, tourism led formats and retail concepts
Proposed category and space mix, target sales and income per passenger values over a 10 years timeframe.Working with the client to structure the optimum commercial structure for the partnership
Results
Non Aero Revenue Potential Assessment for an International Airport
One of India’s leading airlines operators. They wanted to get into travel retail through partnership with an International travel retail Brand.
Overview
Objective
To understand the metro traveler and suggest the best concept for a convenience retail format.
What We Did
- How does a Delhi Metro traveler behave and purchase?
- Is there any opportunity for retail under the current scenario in the stations? And what could be the potential?
- In-depth research to understand the need-gaps and preferences of Delhi Metro travelers. Research was undertaken both for travelers and trade in all 130+ Metro stations.
Classified all the stations based on various factors and then estimated the business potential for a convenience format.
Product and service mix for the business based on types and categories of the stations and the estimated revenues from them.
Results
Traveler Research and Concept Development for Convenience Retail in Delhi Metro Stations
The company in one of Europe's leading travel retail brands.
Overview
Objective
Understand the Indian travel retail market for its category and provide detailed scan of the opportunity for them the enter India.
What We Did
- How big is the opportunity and how to assess it?
- How does an India traveler behave differently with respect to international travel retail consumer?
- In-depth traveler and trade research to understand the need-gaps and preferences of Indian air travelers and challenges faced by the current brands related to the client’s category.
A market assessment report covering current status of trade challenges, consumer preferences around price, product mix, inputs on the external environmental factors like govt processes, security concerns and commercial terms and conditions as prevalent at that time in the market.
A go/ no go solution.
Results
India Entry Strategy for an European Travel Retail Brand
